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Case 03 — Music Video

F*ck Na Do

Director & Cinematographer

This project — a GGM Gang × Robin Karra × Jaikar release under 5 Seasons — is a powerful example of how I can deliver high-impact creative work under intense pressure and rigorous logistical constraints. As the sole Director and Cinematographer, the entire music video was conceptualized, shot, and wrapped within a single 24-hour window.

Creative Vision & Visual Strategy

The core challenge was visually translating the artist's theme of an identity crisis and profound isolation. My solution was a visceral, unsettling aesthetic, prioritizing Point-of-View (POV) cinematography captured using a camera vest mount paired with a fisheye lens.

Production Logistics & Risk Management

A key visual element required setting a couch on fire — a high-risk practical effect. I leveraged my resourcefulness by sourcing the perfect prop via Facebook Marketplace, ensured complete legal compliance for a controlled burn, and established robust on-set safety protocols.

F*ck Na Do Frame F*ck Na Do Frame
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